A campaign, XXL format!
Groupe Adéquat and Tony Parker are demonstrating their commitment to employment through a communication campaign entitled “DÉécroche LE JOB Adéquat “. Deployed in less than 48 hours on the territory, it is unveiled this Monday, October 9, in the heart of the capital on canvas of 170m2 avenue Charles de Gaule, and on the facades of agencies in nearly 40 cities in France and Belgium. It is supported by a national print and digital media plan.
The history of the design
Placed in the first plan of the image, Tony Parker is the leader of a team of young workers that he leads to victory: THE JOB Adéquat. The message is strong: Adéquat offers you THE JOB adapted to your profile, your skills, your expectations.
Through this campaign, Groupe Adéquat highlights its core business: recruitment, and its difference: a strong relationship and proximity with its candidates that allows it to offer them THE right position.
Shoote your CV !
All the digital actions lead to an innovative tool “Shoot your CV” where you just have to drag your CV to get live the ads that match the profile. No need to fill the types of positions you are looking for, the tool uses keywords to identify the most suitable offers. Try it, you will get the result in 2 clicks! Visit us at LEJOBAdequat.com.
An extraordinary partnership
This campaign highlights Adéquat’s commitment to the future Tony Parker Adéquat Academy, for which it inscribes its name and footprint through the preparation of academics for employment, since Tony and Adéquat’s joint commitment is « Come to our Academy and get a job ».
On top of that, the official visual of the Tony Parker Adequate Academy, which will be unveiled in a few months, is a reminder to this campaign.